Fitbit smartwatch may stumble onto the scene later this year

Allan Goodman
April 13, 2017

As per a new report coming in, the company has pushed the launch of its smartwatch to Fall 2017 owing to development issues.

According to Yahoo Finance, via unnamed sources, Fitbit's smartwatch team recently discovered that its Global Positioning System hardware didn't work in a final prototype unit because its antennae was not put in the correct location. But if they want to go head to head with the Apple Watch Series 2, then having it not waterproof is a distinct disadvantage.

The device is expected to come in an aluminium body which looks similar to its Blaze fitness tracker.

"In one of the more final prototypes, the Global Positioning System wasn't working because the antennae wasn't in the right place", said one of the sources mentioned in the report. At the moment, it is unclear if Fitbit will make the watch fully waterproof in time for the launch. It is also expected to have a full colour display, GPS, a heart rate monitor, onboard storage to play music from Pandora (presumably there will be some sort of worldwide equiavelent as Pandora is only available in the US) and four-day battery life.

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Interestingly, Fitbit is also gearing up to release its first ever bluetooth headphones. It also reported the watch is set to cost $300.

During the company's last earnings report, Fitbit co-founder and CEO James Park said that "Fitbit is in a unique position to stimulate new areas of demand by leveraging the data we collect to deliver a more personalized experience while developing upgraded versions of existing products and launching additional products to expand into new categories". That design was totally bland and unappealing, which Yahoo Finance confirms after taking a peek at a presentation deck shown to Fitbit's retail partners Best Buy and Target behind closed doors. Some of the production mishaps were technical, with the product design being an issue in some cases. They state that several employees have complained about the design, which resembles their already existing smartwatch offering - the Blaze.

"It was very retro-looking with the lines and stuff - definitely not sexy", one source told Yahoo Finance.

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