Everything you need to know about Watch, Facebook's new competitor to YouTube

Peter Castro
August 11, 2017

That's exactly the objective of Watch, which is created to make it quicker and easier to access the video content you want to see. Watch has a Watchlist so useres never miss out on the latest episodes.

Users will be able to add shows to their "Watchlist", with the platform created to showcase new shows, organised around what user's friends and communities are watching. Most Talked About will highlight shows and content that are now gaining attention, while What's Making People Laugh will have shows that many people have reacted to using the "Haha" reaction. We're starting to roll out the Watch tab to a limited number of people in the United States, and the plan is to bring it to more people soon.

Facebook Watch will not only give its users the ability to watch and follow shows on the platform itself but will also present the creators with an opportunity to monetize their content and gain a wider audience. It is now in direct competition with famous video-offering apps like YouTube and Netflix.

Facebook stated last night that they were introducing Watch, a new platform for shows on Facebook.

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Watch is rolling out to a small test group of users in the US starting Wednesdayand Facebook said it will make the platform available to all USA users soon.

Facebook is pitching Watch as a personalized experience that's organized around providing a social way of watching TV. TechCrunch says that Facebook will keep 45 per cent of ad money, while the rest will go to the video maker.

CEO Mark Zuckerberg commented on how the service will help achieve this, saying: "Watching a show doesn't have to be passive".

Starting today, a selected group of people in the U.S will get to experience the platforms brand new service Watch. Shows are shared via a new kind of Facebook page called Show Pages, which feature descriptions, all episodes and related videos, and other community-building tools. "We may also see Facebook finally become a player in the race to broadcast the Premier League when the rights are up for auction next year". This is to bring in more ad dollars, which remain the mainstay of the company's revenues with over 95% contribution. For example, Returning the Favor is a series hosted by Mike Rowe where he finds people doing something extraordinary for their community, tells the world about it, and in turn does something extraordinary for them.

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