Starbucks' holiday cups have a different spin this year

Violet Powell
November 2, 2017

Now it seems Starbucks is all about celebrating individuality this year.

Two years later, Starbucks' holiday cup feature snowflakes, trees and presents with bright sections of red and green. "We love the idea of everyone making this year's cup their own", said Starbucks's executive creative director Leanne Fremar.

This is the 20th year that Starbucks has served festive holiday cups.

As the calendar turns from October 31 to November 1, it's time to pack away your Halloween costumes for another year and get into the festive spirit-because the countdown to Christmas is on. The reason for this is because Starbucks is hoping to inspire you to color in your own cup.

On Wednesday, the coffee titan unleashed their cups for the holiday season, and it's clear 2017's model was designed just to avoid the inevitable backlash.

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I'll admit that I was salty at first because red cup season is my favorite season (before rosé season and after PSL season), but the cups are kind of adorable and have a solid message behind them.

You can fill your holiday cup with holiday-themed drinks including the Chestnut Praline Latte, Caramel Brulee Latte and Peppermint Mocha.

The sleeve for hot drinks reads "Give Good".

Johnson, who assumed his position in April, has also needed to address gripes from As You Sow, a socially conscious foundation whose outreach to Starbucks has similarly called for greater use of reusable cups and the discontinuation of plastic straws. According to Starbucks, giving good "can be as small as someone opening the door for you, or recognizing the people that enrich your life-your child's teacher, a caregiver, a family friend".

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